Terms and Conditions
These Terms and Conditions (“Terms”) govern your access to and use of this website, including any purchases made through it. By accessing, browsing, or purchasing from this website, you confirm that you have read, understood, and agreed to be legally bound by these Terms.
If you do not agree to these Terms, you must not use this website or its services.
The document is public, accessible, and may be freely distributed without prior approval, as it contains only information classified as public and reflects our commitment to complete transparency towards customers and the public.
This document is written in two languages: Romanian and English. In case of discrepancies, misinterpretations, or ambiguities in translation, the official version shall be considered the Romanian one.
Effective date: 13/03/2026 | Last updated: 13/03/2026
WARNING: As of this date, our customer can be an individual or registered business from Romania only. Our market will extend in the future. For now, special requests are handled privately using our communication channels.
1. Legal entity and scope of application
a. This website is owned and operated by ANIMA MEA, trading as ANIMA MEA SRL (“we”, “us”, “our”), with headquarters at Prelungirea Ghencea Street, no.147K, ap.9, 061703, Bucharest, Romania, registered at the Bucharest Trade Register Office under J2025016634003, with VAT code RO51415665.
b. These Terms apply to:
- all visitors and users of the website
- all customers placing orders through the website
- any interaction with our content, services, or digital infrastructure
c. These Terms constitute a legally binding agreement between you and us.
2. Contractual framework
a. These Terms operate alongside, and are legally supplemented by, the following policies:
b. Each policy governs a specific legal area. In case of inconsistency, the more specific policy shall prevail over these Terms.
c. This structure ensures legal clarity without unnecessary repetition.
3. Eligibility and legal capacity
a. By using this website, you represent and warrant that:
- you have full legal capacity
- you are legally capable of entering binding contracts
- you are using the website for lawful purposes only, under applicable Romanian and EU laws
- all information you provide is accurate, complete, and up to date
b. We reserve the right to deny service or terminate access where these representations are false and when the applicable Romanian law is breached.
4. Website use and prohibited conduct
a. You agree not to:
- misuse or interfere with the website’s functionality
- attempt unauthorized access to systems or data
- use automated tools (bots, scrapers) without authorization
- engage in fraudulent, abusive, or harmful conduct
- infringe intellectual property or rights
b. Any breach may result in immediate restriction or termination of access, without notice.
5. Product information and accuracy
a. We make every effort to ensure product descriptions, images, specifications, and pricing are accurate.
b. Images are illustrative and may vary slightly from the actual product, as factors such as lightning and angle can influence the media material captured.
c. Colours may differ depending on screen settings. We recommend checking the product specifications for accuracy.
d. Product comercial descriptions do not constitute legally binding guarantees unless the product media files are accompanied by a product label issued by us.
e. Product technical descriptions (such as colour, material composition, size, use instructions) are in our responsibility and we are fully responsible for misleading or wrong information.
f. We take full responsibility for the mistakes in pricing. If we consider adjusting the price following our mistake, this will be done after your order is processed and you will not be affected.
g. We do not take full responsibility for the product comercial descriptions on our website and can adjust them without notice.
h. We kindly ask you to contact us for any additional information or media files (e.g. photos from different angles, origin of products, etc.) before you place an order if in doubt.
6. Order process and contract formation
a. Product availability is subject to stock and supply conditions.
b. We reserve the right to discontinue products without prior notice or refuse orders for technical, or legal reasons, with prior notice in a written form.
c. A legally binding sales contract is formed only when:
- you place an order via the website
- payment is successfully authorized
- you receive a formal order confirmation email.
d. For more details about the order initiation process, please consult Article 2 of our Delivery Policy .
7. Currency and taxation
a. All prices are displayed in LEI (RON).
b. Value Added Tax (VAT) is included in all the prices displayed on our platforms.
c. As of 1 August 2025, the standard Value Added Tax (VAT) rate applicable in Romania is 21%, as established by Law No. 141/2025 amending Law No. 227/2015 on the Fiscal Code.
d. The price breakdown, including all taxes that were applied, is displayed transparently at checkout.
e. All taxes are displayed in LEI (RON).
f. No additional taxes or fees will be applied after your order is completed.
g. In case of inconsistencies, mistakes, or if you have any doubts regarding the correctness of pricing or taxation, please use our contact channels.
8. Shipping and deliveries
a. Shipping conditions, delivery timelines, and responsibilities are outlined and governed by our Delivery Policy and our Delivery Information page.
b. We will make all reasonable efforts to deliver the products within the estimated delivery time communicated at checkout and in our policies and pages referenced at a) above.
c. Delivery times are indicative and may vary due to factors beyond our control. We will inform you of any delays.
d. Processing times are not indicative and we are fully responsible for processing your order within the indicated time period on our Delivery Information page.
e. In accordance with Article 1663 of the Romanian Civil Code and Government Emergency Ordinance ('OUG') no. 34/2014, the risk of loss or damage to the products transfers to the customer only upon physical possession of the goods by the customer. This risk transfer is subject to Article 8, Section 8.1 of our Return and Refund Policy .
f. Once the products have been handed over to our delivery partner, delivery is carried out under our partner’s responsibility. We capture the moment the package is handed over to our partner via media files and you have the right to request these files.
g. Delays caused by our partners, adverse weather conditions, strikes, public authority actions, or other events beyond our reasonable control (force majeure) do not constitute a breach of contract.
9. Returns and refunds
a. Returns, refunds, and the statutory right of withdrawal applicable are governed by our Retund and Refund Policy .
b. All returns and refunds are processed only by using the standard format available on our Return and Refund page. Regardless of the method chosen to express the right of return and refund, the process will use this standardised form.
c. Certain products or services may be excluded from the right of withdrawal, in accordance with legal and policy provisions, as detailed in the Return and Refund Policy .
d. Nothing in these Terms and Conditions (“Terms”) limits, excludes, or affects the customer’s mandatory rights under Romanian or European Union consumer protection law, including rights relating to product conformity, remedies, and legal guarantees.
10. Intellectual property and brand protection
a. All content available on this website and associated digital infrastructure is protected by applicable intellectual property laws, including but not limited to:
- trademarks
- logos
- product photography
- text, layout, and design
- brand identity and marketing materials.
b. This protection is granted under Romanian Law No. 8/1996 on Copyright and Related Rights, Law No. 84/1998 on Trademarks and Geographical Indications, as well as applicable European Union legislation.
c. No content may be reproduced, distributed, modified, published, transmitted, or otherwise exploited, in whole or in part, without our prior written consent.
d. Any unauthorized use may result in civil and/or criminal liability, in accordance with applicable law.
e. If you believe that any content available on this website infringes your intellectual property rights, please contact us using the details provided on our website. We commit to reviewing and addressing such claims in good faith and resolving them amicably, where possible, before any formal legal action is taken.
11. User content and information
a. By submitting any content or information to us via any communication channel outlined in our Contact Policy , you acknowledge that such content and information are considered user-submitted for the purposes of these Terms and Conditions (“Terms”).
b. By submitting such content or information, you grant us a worldwide, royalty-free, non-exclusive, perpetual, and irrevocable license to use, reproduce, publish, display, adapt, and distribute the content or information for lawful business, marketing, or informational purposes, without additional compensation.
c. You confirm and warrant that:
- the submitted content is lawful, accurate, and not misleading;
- you own the rights to the content or have the necessary permissions to submit it;
- the content does not infringe intellectual property rights, privacy rights, or any other rights of third parties.
d. We reserve the right, but not the obligation, to moderate, edit, restrict, or remove user-submitted content or information at our sole discretion, particularly where such content or information is unlawful, offensive, misleading, or incompatible with our values or legal obligations.
e. Content that is illegal, pornographic, defamatory, abusive, hateful, or related to criminal activities is strictly prohibited. Where required or permitted by law, we reserve the right to retain, disclose, and report such content to the competent authorities, in accordance with Romanian Criminal Law, Law No. 8/1996, Law No. 506/2004, and applicable European Union legislation, including the Digital Services Act (EU) 2022/2065.
f. Nothing in this section limits the user’s mandatory rights under applicable Romanian or European Union law.
g. We are committed to protecting personal data in accordance with our Privacy Policy and applicable data protection laws, including Regulation (EU) 2016/679 (GDPR). However, we cannot guarantee the confidentiality or security of personal data that is shared publicly or submitted through communication channels not actively moderated by us. Users are advised not to disclose more personal information than is strictly necessary. Our team will never request personal data outside the scope of contractual performance, as defined in the referenced policy, nor will we ask users to share personal data in public environments or via public channels.
h. If you believe you have mistakenly shared personal data in a publicly accessible communication channel under our direct control, please contact us without undue delay using one of the communication channels. We will take reasonable steps, where technically and legally possible, to assess and restrict access to or remove such content. The time required to review or remove publicly shared content may vary depending on the nature of the request, technical limitations, or third-party platform policies and shall not, in itself, constitute a breach of our obligations.
i. This provision, referenced at h. applies only to publicly shared content and does not affect our responsibilities regarding personal data processed through private or contract-related communication channels, which remain governed by our Privacy Policy and applicable data protection laws, including Regulation (EU) 2016/679 (GDPR).
12. Third-party services and interaction
a. Our digital infrastructure, including communication channels and social media platforms, is operated by third-party providers who offer their own services, and this third-party infrastructure is governed by policies and terms independent of us. Where a third party is involved, you have access to their details in the corresponding policy, with full transparency.
b. This website is hosted and operated on the Shopify platform, which provides the technical infrastructure for our online store. Certain functionalities, including payment processing, delivery services, and other features, are provided by third-party services connected via integrations.
c. While these services are integrated with our website, they remain independent third-party providers. We do not control their operations and are therefore not responsible for outages, errors, delays, security incidents, or other technical limitations arising from these services.
d. We are constantly reviewing the behaviour of our partners / third-party providers and you will be informed of any event that affects our contractual relationship and your consumer rights caused by these parties.
e. We are also not responsible for external websites, links, or content operated by third parties, including any third-party content displayed wrongfully or abusively on our website.
f. Use of third-party services is governed exclusively by the terms, conditions, and privacy policies of the respective providers. Users are encouraged to review those terms before engaging with such services. Our partners are transparently displayed in our policies and their respective official websites are referenced.
g. Nothing in this section limits or excludes our liability where such liability cannot be excluded or limited under applicable Romanian or EU law.
13. Indemnification
a. You agree to indemnify, defend, and hold us harmless, including our directors, officers, employees, and affiliates, from any claims, liabilities, damages, losses, or expenses (including legal fees) arising directly or indirectly from:
- Your misuse of the website, including unauthorized access, interference with services, or use of the website in a manner inconsistent with these Terms and Conditions (“Terms”);
- Your breach of these Terms and Conditions (“Terms”);
- Your violation of applicable laws, including but not limited to laws referenced above:
- Romanian Civil Code (contractual obligations and liability);
- OUG 34/2014 on consumer protection in contracts;
- Law No. 8/1996 on copyright and related rights;
- Law No. 84/1998 on trademarks and geographical indications;
- Applicable European Union legislation, including GDPR and e-commerce directives.
- Your infringement of third-party rights, including intellectual property, privacy, or publicity rights.
b. This indemnification obligation applies to all claims brought by third parties, including government authorities, arising from your actions or omissions.
14. Force majeure
a. We shall not be liable for failure or delay caused by events beyond our reasonable control, including but not limited to:
- natural disasters
- supply chain disruptions
- government actions
- platform or infrastructure failures.
15. Jurisdiction and application of terms
a. These Terms and Conditions (“Terms”) are governed by the laws of Romania, and any disputes arising from or in connection with these Terms and Conditions (“Terms”) shall be submitted to the exclusive jurisdiction of the courts of Bucharest, Romania, unless mandatory consumer protection law provides otherwise.
b. We reserve the right to terminate or suspend access to the website and our digital infrastructure with notice, by offering an extensive explanation, if these Terms and Conditions (“Terms”) and supporting Policies are violated.
c. Termination or suspension does not affect any rights, obligations, or liabilities accrued prior to such action.
16. Amendments, updates and special notes
a. We reserve the right to update or modify these Terms and Conditions (“Terms”) and any supporting Policies at any time. Changes will be published on the website and take effect immediately upon publication, unless otherwise indicated.
b. You may request a copy of any previous version of the Terms and Conditions (“Terms”) or supporting Policies by providing a reasonable explanation, using any of the contact methods outlined on our website.
c. In the event that a matter arises that requires reference to a prior version of the Terms and Conditions (“Terms”) or Policies, that prior version shall govern the rights and obligations of the parties with respect to that matter.
d. Continued use of the website after publication of any updates constitutes acceptance of the updated Terms and Conditions (“Terms”) and Policies. All effective dates are clearly displayed at the start of each document.
e. Calendar days = any day of the calendar, regardless of whether it is a public holiday or weekend (Saturday, Sunday).
Example: If you received a parcel today and you have a 14-calendar-day return period, and the next 5 days are non-working days (public holidays or weekend), these 5 days are still counted within your return period.
f. Business days = Monday to Friday, except when these days are public holidays.
Example: If you received a return confirmation today and we specify a 3–5 business-day refund period, and the next 5 days are non-working days (public holidays or including a weekend), these 5 days are not counted, as they are not part of the regular working schedule. We cannot guarantee the availability of our services or support during these days.
g. Any changes to these terms and conditions will be announced by publishing the date on which the latest modifications were made. This date also becomes the effective date from which the updated terms and conditions apply.